Amaranté Floral Installations for the Formula E's E-Prix London Championship Race

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For their penultimate double-header weekend, Formula E brought their E-Prix to London's first certified carbon neutral building, the Excel Centre. Formula E were seeking an experienced event florist who could design and produce striking corporate flower arrangements that were also in keeping with their sustainable, ethical values to bring some floral joy to their event.

As the world's luxury sustainable florist, we became the ideal choice to partner with Formula E for their event.

Two bespoke floral installations, luxury dried flower bouquets featuring unique preserved stems.
Corporate Flowers: Luxury Dried Flower Bouquets at the Media Reception
A bespoke floral table centrepiece, featuring purple blooms.
Flowers for Events: Floral Table Centerpieces

THE BRIEF

Having used only plants for some natural decoration in previous years, this year, Formula E were seeking to do something different and wanted to add some floral décor as an additional feature.

As their chosen event florist, we were tasked with designing a range of unique bespoke installations throughout their location at the Excel London, capable of capturing the eye of all attendees throughout the day.

A bespoke flower arch surrounded by planters displayed next to one of Formula E's yachts
Corporate Flowers for Events: Flower Arch and Planters

INSPIRATIONS

Like many of the corporate installations we've created before, colour was a huge inspiration when it came to designing these installations. Our florists originally proposed arrangements using a variety of blue preserved flowers of the highest quality of ethically produced, inspired by the brand colours of Formula E. However, they observed that blue isn't a natural colour for flowers. The event organisers decided that the main colour scheme would be purple, adding natural greens and light pinks.

A set of planters featuring a combination of purple, green and pink stems
Flowers for Events: A Pair of Planters
Bespoke floral installation featuring created using preserved stems.
Flowers for Events: Single Planter

OUR FLORAL DESIGNS

Being the second largest event at the Excel London this year, there were many opportunities for people to enjoy and admire our florals. For the interior spaces, our team created planters filled with a range of vibrant and neutral stems. These dried flowers were presented in planters and large freestanding vases, but all presented a unified design. We also placed these planters outside. We also created a vibrant flower arch in a very similar style to the planters.

We then continued to use the same design and colour theme in small table arrangements displayed throughout the main conference room. Other small table arrangements were then placed on tables in the yachts to bring these unique corporate flower arrangements to every part of the event.

Along with our gorgeous bespoke installations, we also used plants to continue the neutral, environmental theme and add an additional style to the floral installations. 

A small bespoke vase arrangement created with preserved dried flowers.
Dried Flowers for Events: Bespoke Table Arrangements
Two plant arrangements presenting a different type of décor.
Tall green plant arrangements for a fresh type of décor

We cater for every type of corporate event and client. Contact us now and speak with a member of our team for more information on our corporate flowers. Amaranté can help bring the vision of your event to life. Please provide as much information as possible about your event. For instance, the space you are working with, what kind of design you have in mind and how we can help you with it.

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